Why coaches rely on XERAswim

Decades of experience and results.

There’s a moment every coach recognises. The swimmer with all the talent in the water, the technique, the engine, the times, who keeps breaking down, or plateauing, or losing ground to athletes who shouldn’t be beating them. Nine times out of ten, the answer isn’t in the pool.

Dryland and coach education for swim teams

Chris Webb

Chris Webb, Founder and Director

More than two decades solving that problem.


Chris brought a discipline to competitive swimming that the sport had largely ignored: the systematic, science-based development of the complete athlete, from the pool deck out. XERAswim is the system he built from that work, refined across thousands of sessions with club, college and national-level programs.

One swimmer, trained here in Florida before she became the most decorated young female swimmer in the history of the sport, is the clearest proof of what this method produces at the highest level.

30+Years of coaching

8–18Athlete development model

Who Chris works with

Three kinds of clients.


Elite clubs

Programs that want Chris present, embedded and accountable for their performance.

Growing programs

Coaches who want direct access to his thinking and his eye.

Every level

Coaches who want the full XERAswim method at their fingertips, on their schedule.

If your swimmers are working hard and the results aren’t showing it, the answer probably isn’t in the pool.

Ken Heis, Head Coach, Mason Manta Rays

“Dryland training is an integral part of the Mason Manta Rays program. Five years ago our coaches developed a comprehensive Total Team Dryland program with Chris Webb. It is no coincidence that our program has gone from a perennial Top 100 team to a Top 10 USA Swimming Gold Medal team the last three years in a row. Dryland training is too important not to take seriously, and the system works really well.”

Ken Heis, Head Coach, Mason Manta Rays

Dryland session

The team

Working faculty.


Chris is supported by experienced coaches who teach, consult and present within the XERAswim system.

James Marshall

James Marshall

Community Coordinator

Founder and head coach of Excelsior Athletic Development Club in Devon, England, with more than 30 years coaching gymnastics, weightlifting, athletics and S&C, from beginners to a dozen Olympians and Paralympians. Author of five coaching books and a recognised coach educator in the UK and internationally.

Andy Stone

Andy Stone

Consultant

Physical education teacher and wrestling coach. Andy writes about linking brain and body when teaching young people to move; his workouts use dozens of variations on simple exercises to build a rich learning environment that develops young athletes.

Dan McCarthy

Consultant

Dan works alongside Chris on team consulting engagements, supporting clubs with dryland programming and on-deck delivery within the XERAswim system.